WE MEASURE AGAINST 16 INDICES
AND DELVE INTO THE INTENSITY OF
THE EMOTIONS GENERATED
ACHIEVING YOUR GOALS
INFLUENCER DISCOVERY PROGRAM
Who are they? What is your theatre audience? What are the emotional waves they are emitting?
Where are you on this scale? An example: Angry … are people angry with you? Is it at such a level to initiate behaviour? Is it persistent enough to affect your brand performance? Or are they just annoyed, and the feeling will be short lived (but these emotions enable you to put action plans in place).